Don’t just take our word for it. CPM has received an amazing 5-star Google rating from our clients.
Simply put, logo design is the process of designing a logo. While branding is the process of building a reputation online and in your community.
Branding can be done through the use of many different tools. Some of the core elements that are used in an effective branding strategy are:
As you can see, logo design is merely only one of the tools used to design the visual identity. The combination of a well-designed logo and an effective branding strategy will help your business reach their target audience in an effective way.
Branding and logo design does not have to be complicated. We have a strategic process to get your brand or logo to market quickly and effectively.
Using the power of both the visual and written content, we work with businesses to craft authentic branding. This way you can reach your business goals now and long into the future.
The CPM Branding process follows three simple steps.
Working alongside you and your team, we help brainstorm a clear brand identity that gets into the core values of your business. We answer the questions of who you are, what you do and what you believe in and where you want to go. We discuss everything from ideal clients persona to your unique brand personality and specific messaging design.
Over multiple iterations of fine tuning, we discover the best in both written and visual branding. Our branding experts make sure we tell your story the right way during each step of the process.
Your brand guide will contain everything from logos, icons, coloring, fonts, and visual imagery. It’s basically your brand blueprint that helps you stay true to your brand messaging everywhere at all times on all platforms.
At the core, branding helps you speak to your target audience in the most effective way possible. By brainstorming out a clear, consistent brand story, is crucial for your business wellbeing.
Good branding will set you apart from your competition. With a strong branding foundation, you’ll be recognisable, distinct, desirable and successful.
Branding is a long-term strategy that speaks to your customers’ needs. When a new client can connect emotionally with your brand, they will be motivated to choose your services and recommend you to their friends and family. A true brand connection doesn’t end there. Correctly marketing your brand will ensure you’re gaining lifelong clients/patients.
To further increase the power of your brand, releasing it into the world through marketing is how you get that message out.
Are you ready to shape the way people see your business? Let us show you how we can help.